VLT (Vita lemon tea) is a Hong Kong household brand who have been a premier sponsor of Craft Bamboo Racing throughout 2014 to 2017, among those years together we have built an iconic identity which also found racing success as the 2016 GT Asia Champion.
The evolution of the livery can be seen as confidence between the sponsor and racing team improves, from a more conventional approach to eventually a asymmetrical solution, putting a twist to the VLT brand that is usually forbidden in their conventional CI usage.
2014-2015 Vantage GT3 liveries are mostly the same, to better enforce the brand image when introducing a brand never seen in motorsport circle, treatment of the layout is mostly derived from a standard "face" we also used in the sister cars of the same year.
2016 see a change to the Porsche GT3 R, for this year most of the effort is trying to define a system that works on the Porsche shape and can be adapted into sister cars with different sponsors, while retaining a continuity with the previous year model.
2017 is where we turned it up a notch, with a base regular Brancpain GT season livery that will evolve into a special macau edition. The base livery seens quite a dramatic change as it no-longers share a common architecture with any sister car, but is its own separate entity, the result is a asymmetrical layout that is kept relatively simple to make sure it is still easily maintained throughout a long and testing race season.
The 2017 Macau livery has we going all out in terms of details, the complexity means for the first time we use big sheets of printed vinyls instead of the cut and patch technique that we usually use, to get the alignment correct many trials were done with 3D models and then scale models, the result is all the spare are in big pieces which can be applied in one go. The basic architecture echoes the full season livery but with extra layer of details, pushing both design and application to a level that reflects how much we value each year's Macau GT World Cup event.